About — Niry Hasina Randriamihamina

Who I Am

I sit at the intersection of product, branding, and production.

I currently lead product & brand design at a multinational fintech group in Dubai, where I own end-to-end creative direction across digital and physical channels — from trading platform UX to brand assets carried on a MotoGP race motorcycle and a professional football jersey.

Before Dubai, I founded two creative businesses in Madagascar — an e-commerce brand and a print design studio — which is where I picked up the execution discipline that still shapes how I approach digital design. I studied Computer Science with a Web Design specialisation, which is probably why I still enjoy touching front-end code alongside design files.

Oct 2022 — PresentDubai, UAE

Lead Product & Brand Designer

Wolf Warriors IT Technology

Deliver cohesive user experiences and high-impact brand assets across digital products, marketing campaigns, sponsorship partnerships, and corporate communications.
Own end-to-end creative direction across digital and physical channels for a multinational fintech group, aligning product design and brand identity group-wide.
Produce motion graphics, brand videos, and identity assets using After Effects, Premiere Pro, Illustrator, Photoshop, and InDesign.
Design logos and brand assets featured on Real Betis Balompié match jerseys, Gresini Racing (MotoGP) team suits, and the official race motorcycle.
Create visual and editorial content for internal and external channels — social posts, campaign visuals, brand communication material.
Maintain and update multiple group websites, handling both design and front-end code (HTML/CSS/JS) to keep performance and brand consistency aligned.

Nov 2018 — PresentAntananarivo, Madagascar

Founder & UX/UI Designer

M•GonaShop

Founded M•GonaShop, an e-commerce business in Madagascar.
Lead UX design end to end: user research, journey mapping, wireframing, and high-fidelity UI.
Developed the brand identity, including product presentation and digital marketing assets.

Aug 2017 — Oct 2022Antananarivo, Madagascar

Founder & Lead Designer

M•GonaPrint

Founded and led a print design studio serving several major companies in Madagascar.
Created tailored print and marketing content — visual identity, sales collateral, packaging, POS materials — from brief to press-ready file.
Built the execution discipline and production precision that still shape my approach to digital design.

Aug 2022Antananarivo, Madagascar

3D Visualisation Designer (Freelance)

SODIREX

Created 3D visualisations for a motor show as an external contractor, covering the full pipeline from concept modelling to final client-ready renders.
Delivered optimised renders for marketing and event use, balancing visual fidelity with tight production deadlines.

Apr 2016 — Jul 2016Antananarivo, Madagascar

Web Application Developer (Internship)

Orange Madagascar

Contributed to Java development using the Spring framework for client applications and optimised Oracle-based databases.
Conducted accessibility and user-experience assessments of the website.
Collaborated cross-functionally to keep task execution synchronised across teams.